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Here are some ways to assess how far you have come in the EOC sweepstakes. Note the numbers listed here are from my sexy over 50 work with high-tech firms and they do vary in other industries. The EOC factors are listed here in descending order of importance. "Best lists" appearances. The firm currently appears on best places lists in Fortune or Working Mother, and on more than one industry sexy over 50 or regional best places list. Positive name recognition in target population. When asked in a survey or focus group, people in your sexy over 50 target professional fields know the name of your firm 75% of the time and over half of those know at least one key positive selling point of your firm. In top three choices of top performers. When highly qualified professionals are asked the names of places they "would like to work someday," over 50% list your firm in the top three most often mentioned.
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